DJ Mustard x Bentley University:

Spring Day 2025

As Production Chair for Bentley’s Campus Activities Board, I produced the university’s annual Spring Day concert, headlined by DJ Mustard in partnership with Pretty Polly Productions. From booking talent to leading marketing, activations, content capture, and day-of logistics, I ensured the event delivered on my vision: making it feel like an HBCU homecoming at a PWI.

When weather disruptions canceled opener Lay Bankz’s performance, I quickly restructured the show, brought in a local DJ, and kept the energy high. Standing on stage as “Not Like Us” played while the crowd turned up confirmed that the mission was met. Beyond the music, this concert represented culture-shifting work on campus, creating space for Black culture and community joy to take center stage at Bentley.