R&B in the Park:

Live Event Content Strategy

As part of my work with Platinum Entertainment Group, I led real-time content capture for R&B in the Park at BankNewport City Center in Providence, headlined by Mariah the Scientist with Chxrry, Kocky Ka, Lekan, and HENNESEY. This event was a full-circle moment, returning to the city where I first worked with Mariah and Chxrry earlier in the year.

I managed live coverage from start to finish, documenting the line, the doors, the performances, and the energy of the crowd in real time. Balancing multiple devices and nonstop posting, my content drove more than 12K story views and over 100 interactions directly, helping PENT’s social channels reach 80K+ views, 24K+ accounts, and nearly 2K profile actions in just 48 hours. This project confirmed my passion for shaping live experiences into digital stories that travel online as fast as they happen.