Mariah the Scientist:

Campus Marketing & Concert Campaign

As part of my internship with Platinum Entertainment Group, I supported the marketing and promotions for Mariah the Scientist’s concert. I created social content and memes to drive fan engagement, organized a campus pop-up event with student interviews and ticket giveaways, and helped build the bridge between Bentley University students and the entertainment group. I also attended the concert live to capture social content in real time, contributing to a sell-out show and a unique cultural experience for my campus community.

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Maiya The Don Brand Strategy Deck