Mariah the Scientist:
Campus Marketing & Concert Campaign
As part of my internship with Platinum Entertainment Group, I supported the marketing and promotions for Mariah the Scientist’s concert. I created social content and memes to drive fan engagement, organized a campus pop-up event with student interviews and ticket giveaways, and helped build the bridge between Bentley University students and the entertainment group. I also attended the concert live to capture social content in real time, contributing to a sell-out show and a unique cultural experience for my campus community.